Darrell Cuthbert: Freelance Copywriter
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Custom-written Posts for Your Company Social Media Channels

20/4/2015

2 Comments

 
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Regularly posting to your company social media accounts is an excellent way to create exposure for your business or brand, and to drive engagement and enquiries.


I am a freelance copywriter and web content writer. One of the services I offer clients is writing and publishing posts on their company social media profiles and pages.

Costing and Other Social Media Campaign Details:
  • All posts contain original wording and will be scheduled for automatic sharing to Twitter (preferably company-specific handle), and your company pages on Facebook, Google Plus and LinkedIn. If you don’t have a presence on all of these networks, contact me for a quote to set them up.
  • Each post will contain one website link (to drive website traffic) and one or more relevant hashtags (to increase exposure and engagement).
  • Posts will be scheduled and published according to a pre-determined schedule using a paid-for service that I am a member of.
  • Posts can take the form of promotional messages (top/new products, special offers, company events, etc.) or non-promotional posts, for example information about industry trends, tips and tricks etc. I usually recommend a 50/50 mix of promotional and non-promotional material.
  • Cost is R25 ($2.50) per post (under 140 characters). 
  • Minimum order is 100 posts (R2 500/$250)
  • Rates are slightly negotiable for bulk and ongoing orders.
  • Like any form of advertising and marketing activity, social media sharing works best when it is practiced consistently. Due to this I recommend that campaigns are run for a minimum of 3 months. 

I also write product promos, sales letters for print and email use, copy for various types of advertisements, website landing and squeeze pages, newsletters, general business documentation, and many other types of commercial and marketing material.

I am based in Durban (South Africa), but regularly supply content to clients in other cities and countries.


Contact me Now to discuss your social media material or other copywriting and web content needs.

Darrell Cuthbert

darrell@wordtiffie.co.za


Ref: WT007

© WordTiffie 2015


2 Comments

High-Quality Promotional, Website, Blog and Social Media Content

20/4/2015

0 Comments

 
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Do you need:
  1. Well-written sales and marketing material to promote your business and generate more sales?
  2. High-quality content for your company website, blog, or social media accounts?
I am a freelance copywriter and web content writer that specialises in ghost writing articles and company blog posts for businesses of all sizes, as part of their content marketing program.
I also write product promos, sales letters for print and email use, copy for various types of advertisements, website landing and squeeze pages, newsletters, general business documentation, and many other types of commercial and marketing material.

I am based in Durban (South Africa), but regularly supply content to clients in other cities and countries.

My basic rates are:


  • R2.50 ($0.25) per word for straight copy/content writing (written from material you provide or based on my own research, assuming information about the topic is freely available online)
  • R250 ($25) per hour for non-writing tasks (extra, in-depth research, blog management etc.)
 
For example:
  • 300 word article/blog post                    R750 ($75)
  • 500 word article/blog post                 R1,250 ($125)
  • 1000 word article/blog post               R2,500 ($250)

Contact me Now to discuss your copywriting and web content needs.


Darrell Cuthbert

darrell@wordtiffie.co.za

 


Ref: WT006
© WordTiffie 2015
0 Comments

Are You Struggling to Keep Your Company Blog Updated?

2/3/2015

0 Comments

 
Are You Struggling to Keep Your Company Blog Updated?
A company blog is a fantastic, and often underrated, online marketing tool for any business. A blog can be used to share interesting information about the company, its products, and its owners / key employees.

Informative articles that contain relevant, useful information can also be placed on a company blog in order to:

  • Attract new customers
  • Increase engagement with existing customers
  • Provide a source of information and advice for customers and potential customers
  • Position the company’s owners / managers as experts in their field

But what if you don’t have the internal skills or time to publish company blog posts on a regular basis?

Simple, outsource this function to a specialist blogger with the required skills and knowledge.

I am a freelance copy and web content writer with a passion for words and communication as well as a solid business background within South Africa. One of my speciality skills is ghost writing blog posts for companies in South Africa and other countries (especially the USA and Canada).

My basic blog writing rates are:

  • 300 word blog post                          R750 ($75)
  • 500 word blog post                       R1,250 ($125)
  • 1000 word blog post                     R2,500 ($250)

These posts will be written from material you provide or based on my own research (assuming information about the topic is freely available online). Posts are guaranteed 100% original (as certified by Copyscape), free from spelling/grammar errors, and contain relevant keywords, used in a natural manner to attract search engine traffic while retaining readability (no keyword stuffing or other SEO tricks, they do not work in the long term – quality does).

Contact me now to discuss your ghost blogging requirements.

Darrell Cuthbert

darrell@wordtiffie.co.za


Ref WT005


0 Comments

Do You Need a Freelance Copywriter?

2/3/2015

0 Comments

 
There is a misconception among many business owners that copywriters are all employed by large corporations or work for advertising agencies.

In fact, many copywriters work on a freelance basis - especially those that offer a diversity of services to smaller businesses.

I am a freelance copywriter that specialises in website content, ghost writing corporate blogs and written promotional material of all kinds. My preferred type of client is an owner-run South African SME that sees the internet as an ideal tool to drive business growth, if used cleverly and consistently.

Prior to freelancing full time I had 20 years of formal employment experience. 17 of these years were spent working for the local headquarters of large international corporations – 15 years of which was in a variety of management roles.

My combination of passion for and skill with words, corporate experience and belief in the vital role of SMEs in the South African economy gives me a unique outlook and skill set.

I can work with you to help increase your business’s exposure, generate leads, grow your customer base and ultimately increase your sales.


I am based in Durban (South Africa), but regularly supply content to clients in other cities and countries.


My basic rates are:

R2.50 ($0.25) per word for straight copy/content writing (written from material you provide or based on my own research, assuming information about the topic is freely available online)

R250 ($25) per hour for non-writing tasks (extra, in-depth research, blog management etc.)


Contact me now to discuss your content and copywriting requirements.


Darrell Cuthbert

darrell@wordtiffie.co.za


 

Ref WT004

0 Comments

Do You Want to Buy Articles for R50 ($5) each to use as Content on your Company Website or Blog?

3/2/2015

0 Comments

 
Well then I’m afraid you have come to the wrong place.

Cheap, poorly-written, derivative, and possibly even copied, scraped or spun content will do absolutely nothing for your online reputation and rankings. In fact, placing this type of material on your company website or blog will probably irritate users and cause search engines to classify your site as low-quality and rank it accordingly.

On the other hand, well-written, useful, relevant and engaging content that is well-researched and 100% original will improve user experience and result in better Google rankings. This will lead to a steady increase in website traffic over time – traffic that can be converted into leads, customers and sales.

I am a freelance copy and web content writer with a passion for words and communication as well as a solid business background.

As mentioned, I do not sell articles for R50 ($5) each. I take pride in my work and supply quality material to my clients. My basic rate is R2.50 ($0.25) per word for web articles and blog posts. Material can be written from background information provided by the client or I can do my own online and offline research. All material is guaranteed to be 100% original (as verified by Copyscape).

I am based in Durban (South Africa), but regularly supply content to clients in other cities and countries.

Contact me now to discuss your content requirements.

Darrell Cuthbert

+27(0) 72 225 8074 

darrell@wordtiffie.co.za


 

Ref WT003


0 Comments

Attract More Customers with Content Marketing

26/1/2015

0 Comments

 
(According to copyblogger.com, one of the world's foremost online marketing resources,

"Content marketing means creating and freely sharing informative content as a means of converting prospects into customers and customers into repeat buyers."

A Content Marketing program can benefit any business in South Africa regardless of size or industry. If your business needs more customers you need to include content sharing as part of your marketing strategy.

Logically, in order to practice content marketing you need to have content – fresh, relevant, 100% original, well-written content.

When it comes to making use of original content to promote your business you have two basic choices:


  • Generate it internally - i.e. write it yourself or have a staff member draft it for you
  • Have it generated externally - usually by a copywriter (a type of commercial writer) familiar with both business practice and internet marketing principles

I am a copy and web content writer with a passion for words and communication as well as a solid business background within South Africa.

My basic rates are:
  • R2.50 ($0.25) per word for straight copy/content writing (written from material you provide or based on my own research, assuming information about the topic is freely available online)
  • R250 ($25)per hour for non-writing tasks (extra, in-depth research, blog management etc.)

I am based in Durban (South Africa), but regularly supply content to clients in other cities and countries.

Contact me now to discuss your content and copywriting requirements.

Darrell Cuthbert

072 225 8074

darrell@wordtiffie.co.za


 

 

Ref WT002


Attract More Customers with Content Marketing
0 Comments

Well Written Content = More Sales

26/1/2015

1 Comment

 
Every business owner wants more customers and, as a result, more sales. One of the best ways to attract new customers to your business and increase revenue from existing customers is to show them how your product or service solves a problem for them and meets a need.

This requires communicating the benefits, features and uniqueness of your offering in a clear, logical and persuasive manner.

Well-written, original and relevant copy (written material) is the key to informing and persuading customers.

This can take the form of sales letters, marketing and promotional material, website content, company blog posts and many others.

I am a copy and web content writer with a passion for words and communication as well as a solid corporate background.

My basic rates are:


  • R2.50 ($0.25) per word for straight copy/content writing (written from material you provide or based on my own research, assuming information about the topic is freely available online)
  • R250 ($25) per hour for non-writing tasks (extra, in-depth research, blog management etc.)

I am based in Durban (South Africa), but regularly supply content to clients in other cities and countries.

I am based in Durban (South Africa), but regularly supply content to clients in other cities and countries.

Contact me now to discuss your copywriting and content requirements.


Darrell Cuthbert

072 225 8074

darrell@wordtiffie.co.za




Ref WT001


Well Written Content = More Sales
1 Comment
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