About WordTiffie
Background
WordTiffie Copywriting and Web Content is a commercial writing service provider based in Durban, South Africa.
WordTiffie has a strong focus on working with small to medium sized (SME) businesses in South Africa to help grow their exposure, influence, following and sales by using carefully crafted communication materials and informative content, both offline and online.
WordTiffie was founded in 2010 by Darrell Cuthbert, a South African writer, blogger and marketer.
Why WordTiffie?
The word “Tiffie” (sometimes spelled “tiffy”) is a slang contraction of Artificer which is derived from the latin word Artifex, meaning maker. The Oxford Dictionary defines it as: craftsman; skilled mechanic in army or navy.
Therefore a word-tiffie is a craftsman that works with words - using his communication skills to enhance the business operations of his clients.