Darrell Cuthbert: Copywriter | Content Writer | Content Marketer
  • Home
  • About
  • Services
  • Samples
  • Rates
  • Contact
  • Free Resources
  • Buy Readymade Content
    • Travel >
      • What to Pack for a Family Road Trip
​
2025 Rates
File Size: 168 kb
File Type: pdf
Download File

Rates: Copywriting/Website Content Writing

​Full Website Content Copy Decks

  • All the core content required for a new website or refurbishment project.
  • Includes assistance with site/page and content planning as required, relevant keyword research, online competitor analysis, and meta information (SEO-friendly page titles, descriptions, and URLs).

South Africa​

Small Website
Typically, 5-7 pages, 1 500-2 500 words of copy (although this can vary depending on the business type and requirements)
R7,500 – R10,000
 
Medium Website
Typically, 8-15 pages, 3 500-4 000 words of copy (although this can vary depending on the business type and requirements)
R10,000-R20,000
 
Large Website
Typically, 16-25 pages, 7 500-8 500 words of copy (although this can vary depending on the business type and requirements)
R20,000-R30,000
​

International

Small Website
Typically, 5-7 pages, 1 500-2 500 words of copy (although this can vary depending on the business type and requirements)
$550-650 (USD)
 
Medium Website
Typically, 8-15 pages, 3 500-4 000 words of copy (although this can vary depending on the business type and requirements)
$650-1350
 
Large Website
Typically, 16-25 pages, 7 500-8 500 words of copy (although this can vary depending on the business type and requirements)
$1350-1650
​

​Please Note
This information and pricing are given as a rough guideline only. Website projects vary greatly and the website specifics, goals, project timeline, marketing- and website plans (or lack thereof), the availability and quality of source materials and other required information, and other factors will influence the actual cost.
 
Once I have a proper brief, or at least some relevant specifics (scope, goals, budget, timeline, etc.) I can supply a firm project fee quotation.
​
​Deliverables:
  • Website copy in a Word file.
  • Website copy with developer notes included (title tagging, link placement, etc.) in a Word file.
  • Meta information in an Excel file
  • Keyword research overview (pdf) and detailed information in an Excel file.
  • Online competitor analysis overview (pdf) and detailed information in an Excel file.
 
Content for legal compliance pages/documents is not included (e.g., Terms of Use, Privacy Policy, Cookie Policy, etc). This should be drafted by a relevant professional.
​
Basic Terms:
  • All quotes for website copy deck work are valid for 30 days from issue.
  • 50% starting deposit required. No work can be started or scheduled without this.
  • Two rounds of reasonable, consolidated revisions are included. Further changes or additions down the line may be billed separately.
  • The copyright of all written and other materials created rests with me until paid for in full, at which time it is deemed to have automatically passed to the client.

Blog Posts/Articles/Additional Website Content

​
  • Ideal for ongoing content marketing campaigns
  • Based on client-supplied source material or referencing public domain information (but with original, human-generated concepts, ideas, and outlines).
  • Relevant keyword research and organic optimisation is part of my process.
  • I’m happy to suggest topic ideas or help refine ideas you already have.
  • For ongoing arrangements (e.g., weekly business blog posts), I can put together a slightly discounted package of different post lengths and types to meet your content needs and allow you to set a consistent budget.
  • For bulk work, I may also be able to discount slightly – depending on the specifics of course.

South Africa

​Words (approx.)               Cost                      MOQ
300                                   R1,150                       4
500                                   R1,500                       2        
1000                                 R2,500                       1
1500                                 R3,500                       1
​

International

​Words (approx.)                Cost                       MOQ
300                                      $75                           4
500                                     $100                          2        
1000                                   $175                          1
1500                                   $250                          1
​

​Deliverables
  • Content will be delivered in individual Word files or a consolidated file, as you prefer.
  • Meta information will be provided in an Excel file. 
Basic Terms:
  • All quotes for blog posts, articles, and other similar types of content are valid for 30 days from issue.
  • A 50% starting deposit is required before any work can be scheduled or started.
  • Two rounds of reasonable, consolidated revisions are included. Further changes or additions down the line may be billed separately.
  • The copyright of all written and other materials created rests with me until paid for in full, at which time it is deemed to have automatically passed to the client.

Other Writing Types

​Although I specialise in writing content for websites and blogs, I can (and regularly do) also write material for other purposes, online and offline, e.g.:

  • Promotions and Advertisements (text)
  • Text for Brochures, Pamphlets, Flyers, and Posters
  • Company Profiles, Case Studies, and White Papers
 
These are quoted on request/as required (preferably against a proper brief), as there are so many variables that can affect the time and effort required for these items. 
​

Other Services

  • Proofreading, Editing, and Rewriting Existing Material
  • Content Strategy and Planning (including development of content calendars (usually for smaller businesses that don’t have the in-house capacity to do this).  
Contact Me Now to discuss your website content and copywriting needs.
​​[email protected]​
2025 Rates
File Size: 168 kb
File Type: pdf
Download File

Samples/Portfolio

Picture

Location

Durban (Queensburgh) KwaZulu-Natal Province
​South Africa

Quick Links

Samples
Rates
Resource Articles
Buy Articles at Constant-ContentOriginal Articles. Constant-Content.

Contact Me

Email: [email protected]
Mobile: +27 (0) 72 225 8074