Darrell Cuthbert: Freelance Copywriter
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Offline/Print Writing Samples

Go to Online Samples

Client: Green Stone International Property Investments (offices in South Africa and the UK)
Description:
  • Newsletters (for email and print use)
  • Brochure Intro/Summary pages – used as the first page of a brochure, with more technical details following (for email and print use)

Newsletter: How a Strengthening UK Economy Impacts the Factors that Drive the Commercial Property Sector
Newsletter: Protect Yourself from a Steadily Devaluing Rand by Investing in UK Commercial Property
Brochure Intro: Greenstone Secondary Areas
Brochure Intro: Greenstone Sovereign
Brochure Intro: Greenstone Wick Retail Park

Client: Mangwanani African Day Spa (South Africa)
Description:
  • Magazine Advertisements
  • Brochures
  • Weekly or Special Promotions (for email & social media use)
  • Other business/corporate marketing documents
          
* I wrote the text and collaborated with internal graphic designers regarding layout/artwork etc.
Advert/Competition: Cosmopolitan Magazine (Cosmo)
Advert: Explore South Africa Magazine
Advert: Think Sales Magazine
Brochure: Mangwanani Spa at Elangeni Hotel
Brochure: Mangwanani Spa at Royal Elephant Hotel and Conference Centre
Promo: Escape to a World of 5 Star Relaxation – Forest Suites, Zimbali
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Promo: Prolong the Holiday Feeling
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Promo: Spa Ceylon Cardamom Rose Range
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Promo: Spa en Suite
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Promo: Afro Spa Hair Serum
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Promo: Moonlight Night Spa
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Promo: Mangwanani Journal
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Promo: Romantic Night Spa
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Invitation: Corporate Year End Function at a Spa
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Concept Introduction Document: Corporate Wellness and Spa Treatments
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